JACKSONVILLE, FL – Haskell, a leading provider of client-focused solutions in the AEC industry announced today the promotion of Don Baldwin to Senior Vice President / Chief Marketing and Strategy Officer. In his expanded role, he is responsible for supporting the development and execution of the company’s overall business and marketing strategies. Don will assist the Chief Operating Officer (COO), Group Presidents, and Division Leaders in driving business growth, capturing market share, and broadening the company’s customer base. He will continue to lead all activities related to corporate marketing, and support business development and customer relations activities at the group and division level.
“Haskell’s future depends on growth, entering new markets and global expansion. Don Baldwin brings deep experience and proven results in all three. He will be a great asset in his new role as Haskell pursues its strategic plan in the coming years,” said Steve Halverson, Haskell’s President and Chief Executive Officer.
Prior to working with Haskell, Don spent 30 plus years in telecommunications with Lucent Technologies and AT&T. His last position with Lucent was Chief Operating Officer – Australia and New Zealand, where he was very successful in building a strategic business presence for Lucent in the region. He also served as a prominent member of the Senior Leadership Team for the Asia/Pacific Region. Following his retirement from Lucent, Baldwin’s entrepreneurial spirit led him to launch another rewarding business venture before ultimately joining Haskell.
Baldwin received his Bachelors Degree in Electrical Engineering from Ohio State University and he also attended post graduate programs at The Darden School of Business (University of Virginia) and Stanford University.